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Invented for medieval mobile devices

Italic type originated at the start of the 16th century. Aldus Manutius, a printer and publisher in Venice, commissioned his typefounder Francesco Griffo to make type for a new pocket-sized format of book.

Livro-Aldus

 

Words to Capitalize in Titles and Headings

Lately I have been seeing a lot of odd capitalization in titles, headings on websites, and subject lines. So I would like to be helpful and provide some easy rules.

Here is what to capitalize:

  1. All words of four or more letters, no matter what or where the words are (more on this rule later)
  2. The first word of the title and of the subtitle
  3. The last word of the title
  4. ALL OTHER WORDS except conjunctions (and, or, but, nor, yet, so, for), articles (a, an, the), and short prepositions (in, to, of, at, by, up, for, off, on).

That’s it. Those are the simple rules I follow, and The Gregg Reference Manual backs me up.

The most common errors I see are with short words that are not conjunctions, articles, or prepositions. Words such as one, it, its, it’s, him, and own should all be capitalized no matter where they appear in a title.

– See more at: http://www.businesswritingblog.com/business_writing/2010/02/words-to-capitalize-in-titles-and-headings.html#sthash.iCAWxaxy.dpuf

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